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Finally! The Power of Krill Oil Meets the Power of Fish Oil
The rising star of the omega-3 world, krill oil is heralded for its unique phospholipid complex as well as the health-protecting astaxanthin it provides. Astaxanthin, one of nature’s most versatile and effective antioxidants, delivers a wide range of health-supporting benefits.* Purity's Krill Omega Super Formula is in a league of its own due to the combination of 300 mg of Krill Oil plus highly concentrated omega-3 fish oil. In total, Krill Omega-3 Super Formula serves up a whopping 1000 mg of EPA and DHA, the same amount recommended by the American Heart Association. With about 10 times more EPA and DHA power (the key omega-3 fatty acids found in fish oil) no other krill supplement comes close. See the PURITY COMPARISON CHART below.
The Krill Omega-3 Super Formula breakthrough lies in the ground-breaking marriage of Krill Oil with Purity’s elite, ultra-pure, super-concentrated fish oil. Each two soft gel serving contains 1100 mg of omega-3 fatty acids from krill and fish oil. Each serving supplies a minimum of 300 mg of krill oil, in keeping with current krill science that reveals meaningful benefits for joint comfort and flexibility. Omega-3 fatty acids found in fish oil and Krill Oil are vital for maintaining a balanced, nutrient-rich diet aimed at promoting overall cardiovascular health and healthy brain function.* This is achieved at the cellular level, where long-chain omega-3s can positively affect cell structure and function through a variety of complex mechanisms.*
Over the past few years, researchers have shown that krill oil, found exclusively in the ocean-growing crustacean krill, not only contains omega-3s, krill oil has additional advantageous components not found in fish oil. In krill oil, DHA and EPA is mainly linked to phospholipid molecules. Krill oil is also rich in astaxanthin, a potent antioxidant. Purity Products’ Krill Omega-3 Super Formula combines krill oil with Purity’s ultra-pure, triple distilled Norwegian fish oil to create a powerful, advanced means of supplementing a daily diet that often lacks these vitally important nutrients. Having both krill and fish oil in the same formula provides benefits beyond what each ingredient could deliver on its own.
Good News for Joint Comfort and Flexibility
The unique combination of krill and fish oil in Krill Omega-3 Super Formula contributes not only the benefits of krill oil, but also the well-known health effects associated with the omega-3 fatty acids in fish oil. An impressive dossier of clinical research on fish oil supplementation confirms that DHA & EPA help maintain already normal levels of blood lipids, promote a healthy heart rate and support optimal circulation.* Furthermore, as is true with fish oil, research suggests that krill oil supports normal joint flexibility, mobility and comfort.* All in all, Krill Omega-3 Super Formula is a valuable supplement for enjoying an active lifestyle with more freedom in physical activity. The high natural ratio of omega-3 to omega-6 fatty acids (15:1) in krill oil also promotes normal, balanced immune function.* Additionally, DHA & EPA are recognized in their supporting cognitive and emotional well-being.* More recently, preclinical studies suggest that krill may support the structure and function of the liver—another benefit of the high content of phospholipids in krill oil.*
Research Update-Fish Oil Benefits Cognitive Performance and Cardiovascular Health!
In a noteworthy new clinical study published in the Nutrition Journal (Nov 22, 2012) a group of 44 healthy middle aged to elderly subjects achievedbetter cognitive performance after taking 3 grams of fish oil daily for just five weeks. This placebo-controlled trial utilized the "cross-over" study method which means the participants took either fish oil or a placebo for 5 weeks, followed by 5 weeks off and then switched to fish oil or placebo for another 5 weeks. After taking fish oil, subjects had improved scores on tests of working memory and selective attention. Indicators of cardiovascular health also showed positive changes that were directly correlated to the gains in cognitive function.
Krill Biochemistry: The Phospholipid Advantage
The fact that DHA and EPA in Krill oil are linked together with phospholipids—the same molecular component that builds human cell membranes—creates a distinct advantage for absorption and bioavailability of the omega-3 fatty acids. In addition to serving as effective carriers of omega 3s, phospholipids boast health benefits of their own. Phospholipids help maintain cell membrane function and work as antioxidants to protect cells against free radicals.* This "phospholipid advantage" is the important difference between krill and fish oil.
Astaxanthin, Naturally in Krill Oil
Krill oil is also rich in astaxanthin, a carotenoid cousin of beta carotene that delivers a rich multitude of benefits for important health needs such as cardiovascular function, skin wellness, healthy eyes, muscle endurance and normal immune function.* As a protector against oxidative stress, astaxanthin is a stand-out—the antioxidant properties of astaxanthin in krill exceed those of vitamin E, coenzyme Q10, beta carotene and other carotenoids. Researchers in Japan noted under laboratory conditions that astaxanthin exhibits this superior activity. Based on these findings, they concluded that astaxanthin can be termed "Super Vitamin E." Another recent study revealed that the antioxidant effects of astaxanthin also promote favorable cognitive function.* Krill Omega-3 Super Formula bestows 300 micrograms of astaxanthin per serving for wide-ranging support against oxidative stress generated by free radical activity throughout the body.*
The Best of Both Worlds – Krill plus Omega-3 Fish Oil from Norway
While fish oils are a greater source of DHA and EPA, they do not naturally contain all of the valuable compounds found in krill oil. But with Purity’s Krill-Omega-3 Super Formula, you get the BEST of BOTH worlds in one single formula. Unlike typical krill products, Purity’s is strongly fortified with ultra-pure, super-concentrated fish oils, ensuring a generous dose of DHA and EPA. All in, including the evidence-based dose of 300mg of krill oil, you’ll enjoy a full 1100 mg of omega-3 fatty acids, which is more than even the American Heart Association now recommends for maintaining cardiovascular health. In addition, Krill-Omega-3 Super Formula provides 1000 IU of Vitamin D3, as well as the extremely valuable carotene, astaxanthin.
In addition, multiple human clinical trials indicate that supplementing the diet with Krill Oil may help to:
LemonLock™ Freshness System
Purity's LemonLock™ Freshness System locks in purity and seals in freshness. Omega-3s such as Fish Oil and Krill Oil provide a host of health benefits for the body. But just like real food, Omega-3s are better for you when they are fresh. Old fish oil can go rancid, and oxidation in rancid fish oil can lead to unpleasant fish oil burps. Purity starts out with ultra-pure, superior quality, concentrated Omega-3s, preserving them with our scientifically advancedLemonLock™ Freshness System. Unlike other companies whose Omega-3s may go rancid, our LemonLock™ System infuses our Fish and Krill Oils with a potent antioxidant complex - sealing in the purity of our Omega-3s. It's a difference you can experience.
3rd Party Tested and Certified by the NSF
Truth In Labeling -- A Truly Independent Program
NSF is an independent, not-for-profit testing organization offering true product testing of dietary supplements. NSF does not simply evaluate test data submitted by manufacturers or analyze just a single sample of a product and give it an okay. They conduct product testing in their own accredited laboratories to ensure that the actual contents of the supplement product match those printed on the label.
Components of the NSF Certification Program
There are three main components of the NSF Dietary Supplements Certification Program:
If you use a dietary supplement that has been certified by NSF, you can be confident that the contents of your supplement are being regularly checked by one of the most respected certifiers in the world. With NSF certification, you get the continued assurance that only NSF’s ongoing testing programs can provide. Unlike some other programs, NSF conducts annual audits and periodically retests each dietary supplement product to ensure continued compliance against the toughest testing standard in existence today.
? Brand names may be furnished upon request, but do represent exact comparisons of actual leading brands.
† Supportive but not conclusive research shows that consumption of EPA and DHA omega-3 fatty acids may reduce the risk of coronary heart disease. One serving of Krill Omega-3 provides 1,000 mg of EPA and DHA omega-3 fatty acids.
This product contains soybean, crustacean shellfish (Krill) and fish (anchovy, sardine, mackerel and calamari).
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